Recession-Proof Startups - Mixergy

by Andrew Warner

65m

average length

280

episodes

11

followers

Business tips for startups by proven entrepreneurs

Best Recession-Proof Startups - Mixergy episodes upvoted by the community

Last updated on May 28, 2020, 3:11 am

#1

#1417 How Sam Ovens is helping everyday people start their own consulting businesses

March 03, 2017

I’ll be honest with you. I felt guilt about an interview that I did years ago with today’s guest. This was back in, let me see here, 2013. I interviewed Sam Ovens about how he built up this consulting business and was teaching people how to do consulting. I thought maybe I got taken for a ride. It was too good to be true. Then I started hearing people who were in his program talk about how big the program is. Then I started hearing more and more people say they were in the program. I realized, “Actually maybe I underestimated the guy.” And the more research I did into it, the more I realized that was true. Then I went hat in hand and said, “Hey, Sam, can I interview you again on Mixergy?” Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses. Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses. Sam’s hosting a free webinar which shows you in detail how to start your own consulting business, click here to register for the free training. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. Pipedrive is a sales management tool for small teams with big ambitions. It visualizes one’s sales pipeline and helps to make sure important activities and conversations won’t get dropped. Salespeople really like it because it’s easy to use and intuitive. Managers like it because they don’t need to nag their team to use their CRM. It also sports built-in forecasting, integrations with other software such as Google Apps, MailChimp and Zapier and a powerful API. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#2

#1801 Solving the problem of form abandonment (with a more modern experience)

July 29, 2019 • 73m

Joining me today is an entrepreneur I’m especially excited to talk about for a few different reasons. Number one, he’s a Mixergy listener. He’s somebody who’s listened just like you and has had these stories embedded in his head. Number two, he is outside the United States. He is in India where I’m seeing more and more entrepreneurs are doing killer stuff. The problem he saw is people don’t like forms. People like people. And so you’re going to get a lot of drop off when leads don’t want to fill in your form and give you their email address. That means you are losing people that you paid money for or you worked hard to create a site to cater to. Ish Jindal is the founder of TARS which helps businesses boost their PPC conversion rates through Conversational Landing Pages. Ish Jindal is the founder of TARS which helps businesses boost their PPC conversion rates through Conversational Landing Pages. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#3

#1846 How it’s built: a moving and storage company

October 25, 2019 • 60m

Today’s guest is a guy who came to New York to be a musician and ended up falling in love with a woman. But the woman came from a family that was doing really well and he said, “What am I doing here? I’m a schlub. I’ve got to do better.” So he decided to start a company. He started a moving company where, day and night, he was a mover, a schlepper, moving other people’s stuff in an industry where there have been movers forever. He ended up making a name for himself and I couldn’t believe his numbers. Lior Rachmany is the founder of Dumbo Moving and Storage. Lior Rachmany is the founder of Dumbo Moving and Storage. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. ClickFunnels – Anyone in my audience who goes to clickfunnels.com/mixergy will get a couple of things that I’m excited about. Number one is a free trial so you can actually try it and use it. Number two, you’ll get the funnels that we created to build our business. Use it as a template which you can improve for your business. Go to ClickFunnels.com/mixergy to get started. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#4

#1833 Exclusive interview with the founder of a $1.9 billion dollar cyber security company

September 27, 2019 • 56m

Joining me direct from Israel is the CEO and founder of Israel’s largest publicly traded company, a billionaire who’s self-made. He did it by helping companies protect themselves. Gil Shwed is the co-founder and CEO of Check Point. They are the world’s largest pure play cyber security company. I invited him here to talk about how he built his business. Gil Shwed is the co-founder of Check Point, a pure-play cybersecurity company. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#5

#1856 Case Study: Software as a service powered by humans on the backend

November 18, 2019 • 64m

Joining me today is an entrepreneur whose business is a service. I’m really fascinated by these companies that instead of offering just software as a service, offer real human beings doing work as a service. But they’ve structured it in a way that’s much simpler, more organized, more clear, more transparent than service businesses used to be. Gideon Stein is CEO of Write Label which is the world’s largest on-demand marketplace for short-form content. I invited him here to talk about how he built up his company. Gideon Stein is CEO of Write Label which is the world’s largest on-demand marketplace for short-form content. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. ClickFunnels – Anyone in my audience who goes to clickfunnels.com/mixergy will get a couple of things that I’m excited about. Number one is a free trial so you can actually try it and use it. Number two, you’ll get the funnels that we created to build our business. Use it as a template which you can improve for your business. Go to ClickFunnels.com/mixergy to get started. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#6

#1751 Tomas Gorny started from scratch to build Nextiva to $170M in revenue

April 29, 2019

How do you go from experiencing phenomenal success to huge loss and have enough confidence to start from scratch? Tomas Gorny is the Founder and CEO of Nextiva which is a business VoIP service solution. Nextiva was entirely bootstrapped and in 2019 is set to hit $170 million in revenue. Tomas Gorny is the Founder and CEO of Nextiva which is a business VoIP service solution. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#7

#1831 Entrepreneurship in a highly regulated industry

September 23, 2019 • 51m

Joining me today is a woman who sold wines in Manhattan. Then she decided to import wine herself. But she ran into a problem. Instead of closing down she figured out how to make things easier for people who wanted to do what she was trying to do. Alexi Cashen is co-founder of Elenteny Imports which provides logistical and administrative back office services for international importing, national compliance and direct-to-trade distribution sales. Alexi Cashen is co-founder of Elenteny Imports which provides logistical and administrative back office services for international importing, national compliance and direct-to-trade distribution sales. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#8

#1761 Whispli: Born from Sylvain Mansotte’s experience of blowing the whistle on $20M fraud

May 17, 2019 • 51m

How do you provide a way for employees to anonymously report misconduct or wrongdoing without fear of retribution? Sylvain Mansotte is a Co-Founder of Whispli which is a secure, anonymous, cost-effective whistleblowing platform. In 2012, Sylvain uncovered $20M in fraud within the company that he had recently joined. His experience led to the creation of Whispli. Sylvain Mansotte is a Co-Founder of Whispli which is a secure, anonymous, cost-effective whistleblowing platform. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#9

#1783 Dan Franks Podcast Movement: Grassroots origins to 7 figures

June 28, 2019 • 68m

Today’s guest has come full circle from having me on his podcast to now running the annual Podcast Movement conference. Dan Franks is Co-Founder and President of Podcast Movement which is the worlds’ largest and longest running podcast conference. I find out from Dan how the conference’s growth has exploded over the years and what we can expect from this year’s conference. Dan Franks is Co-Founder and President of Podcast Movement which is the worlds’ largest and longest running  podcast conference. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. The James Altucher Show – James Altucher has started and ran more than 20 companies and is currently an investor in and advisor to over 30, but at one point, James lost everything. In a matter of months, his account drained from $15 million to $143. Depressed and on the floor, James realized the only way to be truly successful and fulfilled is to “choose yourself.” Now, James Altucher is a bestselling author, successful entrepreneur, angel investor, chess master, & host of The James Altucher Show podcast. Text ANDREW to 50445 to receive James Altucher’s free Ultimate Guide to Self-Publishing More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#10

#1798 Chili Piper founder Nicholas Vandenberghe on partnering with John Sculley and navigating acquisitions

July 24, 2019 • 49m

Joining me today is an entrepreneur who, while in school, had Steve Jobs come into his class and rock his world. He ended up doing business with someone who worked with Steve Jobs, as you’ll hear in this interview. Nicholas Vandenberghe is the founder of Chili Piper, which helps qualified leads automatically book a meeting or start a phone call right after they fill out a form on your site. Nicholas Vandenberghe is the founder of Chili Piper, which helps qualified leads automatically book a meeting or start a phone call right after they fill out a form on your site. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#11

#1710 Behind the co-founder breakup at Kajabi

February 08, 2019

I had today’s guest on the podcast back in 2011. He appeared with his cofounder and they both appeared so happy. I was skeptical about the business but in the last 7 years it has really taken off. Well, today Travis Rosser is back but without his cofounder. I want to find out why. Travis is the co-founder of Kajabi which is an all-in-one online membership and course platform. Travis Rosser is the co-founder of Kajabi which is an all-in-one online membership and course platform. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#12

#1767 How Krish Subramanian’s Chargebee cures the headaches of subscription billing

May 29, 2019 • 73m

Figuring out the intricacies of allowing special offers with subscription billing is the stuff nightmares are made of. What do you do if you don’t have the time or the coding ability to figure that out? Krish Subramanian is a Co-Founder and CEO of Chargebee which is a subscription management and billing solutions system. Krish Subramanian and his three Co-Founders realized the need for simplifying subscription billing and set about solving it with the creation of Chargebee. Krish Subramanian is a Co-Founder and CEO of Chargebee which is a subscription management and billing solutions system. Sponsored byAhrefs Ahrefs is a full-suite SEO toolset that helps you grow your search traffic, research your competitors and monitor your niche – powered by the best and most complete data in the industry. Sign up for our paid trial at $7 for 7 days Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#13

#1792 Marathon Series: Can Australian founders have success without guilt?

July 13, 2019 • 70m

Today I have an Australian founder which is usually a challenge because they are in a whole other time zone from my office in SF. But as part of my marathon series, I’m making these interviews happen. Dylan Baskind is the founder of Qwilr, which allows people to create beautiful proposals, sales and marketing documentation as web pages. We’re going to find out how well this business is doing and find out a little bit about Australian culture in this interview. Dylan Baskind is the founder of Qwilr, which allows people to create beautiful proposals, sales and marketing documentation as web pages. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#15

#1758 Marathon Series: Maria Paz Gillet’s Jooycar is the sexy new version of car insurance in Chile

May 11, 2019

How do you get customers on board for a revolutionary product before you have even created the product? Maria Paz Gillet is the Founder of Jooycar which gives clients the ability to get real-time data from vehicles. Maria saw the need for “pay for usage” car insurance in Chile and sold the idea to customers before creating Jooycar. Maria Paz Gillet is the Founder of Jooycar which gives clients the ability to get real-time data from vehicles. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#16

#1775 Jason Macek’s Dollar Fulfillment disrupts the product fulfillment industry

June 14, 2019 • 52m

Companies looking for product fulfillment services can find themselves mired down by all of the fees involved from shipping to service fees. Does it have to be that complicated? Jason Macek is the Founder of Dollar Fulfillment which offers product fulfillment services for a dollar per order. Jason has bootstrapped Dollar Fulfillment to almost $10 million a year in revenue. Jason Macek is the Founder of Dollar Fulfillment which offers product fulfillment services for a dollar per order. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#17

#1785 A VC’s inside look at doing business in Latin America

July 01, 2019

Nathan Lustig is the co-founder of Magma Partners, an early-stage investment firm that supports the best Latin American entrepreneurs to launch and scale in the US. Nathan literally wrote the book on what it’s like to do business in different parts of Latin America. It’s called “Crossing Borders: A Venture Capitalist’s Guide to Doing Business in Latin America.” I wish I had read it before I flew to Mexico City to do my first set of interviews because he really explains how the world south of the American border operates when it comes to startups and business. Nathan Lustig is the co-founder of Magma Partners, an early-stage investment firm that supports the best Latin American entrepreneurs to launch and scale in the US. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#18

#1828 How Meredith Hill brought the travel agency back to relevancy

September 18, 2019 • 61m

I thought that once online travel booking became a thing that needing to hire a travel advisor or travel agent would just be a thing of the past, but it’s not. Today’s guest discovered that not only are people still doing this but that they’re often independent contractors. And they were struggling with a problem. Well, today’s guest realized what that problem was, and she created a company that solved it. Meredith Hill is the founder whose company we’re going to find out about today. The company is called Gifted Travel Network. They are a travel host agency created to support travel advisors and their brands. So why would travel advisors need someone like her? We’ll find out. Meredith Hill is the founder of Gifted Travel Network, a travel host agency created to support travel advisors and their brands. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#19

#1781 Neil Patel: services businesses are better than software companies

June 24, 2019 • 67m

After launching Carzy Egg, KISSMetrics & other software companies, Neil Patel now says it’s too easy to create software. That means software makers can’t charge much. Listen to why his new service business, Neil Patel Digital, is doing so well. You’ll also hear if he really loves his wife, why KISSMetrics closed, why he’s copying paid software and giving it for free, why he had a roommate, and more. Neil Patel is a Co-Founder of Neil Patel Digital which offers digital marketing services. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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#20

#1738 Case Study: NatureBox and the viability of the subscription model

April 03, 2019

One of the big milestones for me was actually able to charge a subscription service for Mixergy. Before that point, I was doing these interviews for free and I was breaking my back doing it. All because there’s an idea out there that information wants to be free. But I saw that newspapers like The New York Times were charging. That’s why I’m excited about today’s interview. I think it will validate what I’ve always believed, which is everything should be on a subscription basis. But as you’ll hear in this interview, it doesn’t always work as well as I thought. Gautam Gupta is the co-founder of NatureBox, a subscription service for high quality, delicious snacks. I want to find out what happened to the business, how he started, how he’s growing it, how he’s got sales that really are amazing before and after he made this change from subscription. Gautam Gupta is the co-founder of NatureBox, a subscription service for high quality, delicious snacks. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

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